Community Letter Campaign

Situation

• The manufacturer of a novel drug with high potential for drastically reducing drug abuse in the US is filing for approval

Challenge

• The potential positive impact that approval of this drug may have on reducing drug abuse is drastic, but may not be realized due to FDA delay of approval

Resolution

• From scratch and within 4 months, developed and executed a multi-topic KOL letter writing campaign to the FDA in support of a drug candidate